"Airline tycoon Richard Branson announced on Friday a $25 million prize for the first person to come up with a way of scrubbing greenhouse gases out of the atmosphere in the battle to beat globalwarming.
Flanked by climate campaigners former U.S. Vice President Al Gore and British ex-diplomat Crispin Tickell, Branson said he hoped the prize would spur innovative and creative thought to save mankind from self-destruction."
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Is this what's needed? Let's hope this grabs enough attention in the media to make people take notice. A big part of the solution to globalwarming is to make the public aware of the problem.
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